ZEROFIT2025.01.27

Contract extension! Glenn Irwin to stay with ZEROFIT through 2025!

ZEROFIT is pleased to announce that British Superbike (BSB) star rider Glenn Irwin has extended his contract with ZEROFIT through the 2025 season.
The limited-edition ZFGI merchandise collection for racing fans will also continue to be developed, with further additions planned for the end of the year.

Last May, Glenn Irwin achieved a historic victory in the Northwest 200 (NW200) Superbike road race. This achievement was a special moment for him and a source of pride for us at ZERO FIT. He wore IceWeave shoes and delivered maximum performance.

Glenn Irwin also took third place in the 2024 Bennett BSB Championship. Fellow ZEROFIT rider Kyle Ryde took a dramatic victory at Brands Hatch, where both riders used Heat Rub Move, Cold Skin, and Ice Weave base layers to power through the grueling race.

Looking back on his partnership with Glenn Irwin

"We are thrilled to be joining Glenn for another season in 2025 and look forward to seeing him in action at the opening round of the BSB season in May," said Michael Morton of ZEROFIT.

Michael Morton

"Two years ago, when ZEROFIT decided to enter the world of promoter sport, we thoroughly researched riders' personalities, achievements, and reputations among fans and within the industry. It was clear to us that Glenn Irwin is loved by fans and highly respected by his peers. Since signing with us in November 2023, he has become a fantastic ambassador for the brand, and we are all very proud of his impressive performance in the NW200 last year."

ZEROFIT, the choice of top riders

In the 2024 BSB Championship, five riders wearing ZEROFIT placed in the top 10 of the final rankings. Glenn Irwin, Kyle Ryde, Danny Kent, Lee Jackson and Andrew Irwin all had great seasons in ZEROFIT base layers.

The off-season has seen even more riders join the ZEROFIT family, with top BSB riders Peter Hickman, Charlie Nesbitt, Billy McConnell, Fraser Rogers and Scott Swann joining the ranks, while support series riders such as Richard Cooper, Nikki Coates and Simon Read have also chosen ZEROFIT base layers for the new season.

Comfortable riding in warm weather

With much of the season taking place in the warmer months, ZEROFIT's ColdSkin is a favorite among many riders for its cooling technology, while IceWeave offers excellent moisture wicking, making it ideal for hot weather riding.
Additionally, Heat Love and Heat Love Move provide exceptional warmth and comfort during the colder months of spring, fall, and winter.

ZEROFIT base layers will support touring and adventure bike riders alike, ensuring a comfortable ride. As we enter the 2025 season, we will fully support all riders in their challenges.